PPC Marketing

Pay-per-click marketing is straightforward & offers reliable results

The name says it all—with PPC, the advertiser pays only when a link is clicked on.

Using these PPC methods, you get what you pay for. Google Ads only charges you when someone clicks on one of your ads and travels through to your website.

 

Google Ads is a classic example of PPC, and a cost-effective method of getting instant traffic to your website. Perfect if you’ve just launched a new website, new product, service or simply aren’t getting enough leads currently. It’s also ideal for ensuring your website gets good visibility regardless of your other search engine optimisation efforts. 

 

PPC ads are highly targetable using keywords. This allows your ads to be shown exclusively when certain phrases are entered into Google—and excluded otherwise. For example, you might wish your ads to show for “Wellington lawyer” but specifically exclude the keyword “free”. 

 

Google Ads and other PPC methods are a great way to open up new markets for your business with their advanced targeting. You can restrict your ads to a certain region, gender, age or other demographic to ensure you get the best out of your budget.

PPC works with every budget

You can spend as much or as little as you like, with corresponding results.

Unlike SEO, PPC marketing is something that can be turned on and off as required and provides instant traffic. PPC marketing pairs well with other SEO efforts to provide traffic and leads while your organic rankings are rising. 

 

Having a PPC campaign built is only one part of the journey. A well-crafted ad campaign can save you a huge amount of wasted money with clicks from people that aren’t likely to be your customer. But it must be monitored closely to adapt to trends, adjust keywords for terms you don’t want to show for, and ensure your campaigns are getting the best results. 

 

Experienced digital marketers can manage the many moving parts of a PPC campaign to achieve fantastic ROI for any ecommerce company. A good campaign will be specifically targeted to relevant searches and queries, well-organised, and optimised for conversions. When you’re paying per click, you want each click to count.

 

If you need help crafting the perfect PPC campaign for instant traffic and growth, get in touch with the Media Giant team. We can create and manage effective PPC campaigns to supercharge your marketing. 

Watch your sales go through the roof

100% transparency, no excuses, and no dodgy practices. Just serious digital results.

Google Ads

Cost-effective and just plain effective, Google Ads can instantly boost traffic to your site.

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Google Shopping

Google Shopping is another great example of pay-per-click advertising, one that is specifically geared towards retailers.

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Custom landing pages

Custom landing pages for specific ad campaigns smooth the way for customers to progress from click to purchase.

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Remarketing

Stay front of mind with audiences most likely to buy and convert formerly ‘lost leads’ into customers through hyper-targeted remarketing.

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Grow, faster

Digital marketing is complex. Sometimes, you just want someone to take care of it, and know you’re in good hands. Make it easier for people to find you online, get more eyes on your brand, and skyrocket your growth. There’s a LOT that goes into a bullet-proof digital strategy. We’ll help you make sense of it all. 100% transparency, ridiculous ROI.