Speak to your audience and get traffic.
Content marketing is far more than just blogging.
Consider your site as a destination—what’s there to attract people to it? Does it offer relevant information or entertainment? Is a passerby likely to stop a while and explore? Are there articles, videos, or images that get people to your site and make them stay there?
Relevant and interesting content makes your site attractive to search engines in more ways than just hitting the right keywords. Many businesses make the mistake of writing low-quality blog posts which simply tick the boxes. The intention behind search algorithms is to deliver users what they are looking for; to provide valuable content which is informative and answers the questions they have. And they are extremely effective in doing so. The algorithms take into account many different factors to serve up the best, and there’s no way to truly game the system. To be noticed, you must come up with the goods.
Media Giant can help you to create regular and quality content.
If writing isn’t your strength, no problem—we can call in the experts.
Don’t believe that content is king when it comes to digital marketing? Studies have shown that it can generate up to three times as many leads per dollar spent. More than 75% of internet users read blogs.
Websites with a blog tend to have more than 400% more indexed pages. There is a long list of facts and figures from various researchers which demonstrate the capabilities of good content strategy.
Some of our clients already have a lot of content on their site which isn’t performing as well as it could be, including the text on their main landing pages. Part of our content strategy includes eliminating any weak links and working with what’s there to make sure your website is pulling in the traffic.
Part of an overall digital marketing strategy that gets results is dispersing content across your various channels to get as many eyes on it as possible and demonstrate your authority in your field. Social media and email marketing combine with blog posts and other visual media content to entice and interest customers and potential customers—with the added benefit of boosting your SEO and site visibility!
If you need help pushing out content that gets clicks, customers, and revenue, get in touch with the Media Giant team. We have the means to plan, create, and publish effective content that sets your site apart.
Supercharge your sales
If you are looking to boost your sales numbers with tried-and-true SEO methods, get in touch with the Media Giant team. We would love to use our experience and skills to help you get more leads for your business.