Smarter Google Ads. Managed by AI. More Leads, Less Wasted Spend.
Our AI-powered Google Ads management optimises your campaigns faster than any human can. Better targeting, smarter bidding, and full monthly reporting so you always know what your budget is doing.
AI bidding. Human strategy.
The algorithm moves money faster than any human can. Deciding where it is allowed to move is still our job.
The brief is human
A conversation about your margins, your best jobs and the customers worth bidding for.
The bidding is AI
Bids reallocated continuously toward the keywords and products that convert.
The strategy is human
Our team reviews direction monthly. Budget stays on Text Ads and Shopping, where buying intent lives.
The reporting is plain English
Spend, leads and cost per lead in your dashboard. Your ad budget goes to Google, not to us.
Open term, no lock-in contract. Management fee covers setup, AI optimisation, and monthly reporting. Your ad budget goes to Google, not to us.
Text Ads and Shopping only. No wasted display spend.
We focus your entire budget where buying intent lives: Google Text Ads and Shopping. No display banners on random websites, no vanity impressions. The AI reallocates bids continuously toward the keywords and products that convert, and our team reviews strategy monthly.
The machine runs the auctions. People decide what winning looks like.
Google's bidding models price every auction using signals no person can weigh in real time: device, time of day, location, the exact wording of the query, and what that searcher has done before.
Feed those models clean conversion data and they beat manual bidding comfortably. Feed them nothing useful and they will spend your money confidently in the wrong direction, which is why the real work sits upstream of the algorithm.
We define what a conversion is worth
The model can only optimise toward the outcome you give it, so we set what counts as a conversion and what it is worth before it starts bidding.
We keep junk search terms out
Wasted search terms are pruned out of the account continuously, so the bidding learns from buyers rather than from browsers.
We check what flows back to Google
The data returning to Google has to reflect genuine enquiries rather than form bounces. Then we review the strategy every month and explain it in plain English.
A Google Partner, with the spend behind it
We have managed millions of dollars of Google Ads spend for New Zealand businesses. Partner status is awarded on certification, managed spend and account performance, so it is a floor rather than a trophy.
Common questions
No. You pay a flat management fee of $250/mo. Your ad budget goes to Google directly, and you can see every dollar of it in the reporting.
Most clients start from $500 to $1,500/mo in ad spend. On smaller budgets, focus matters more, which is exactly what AI bidding and Text + Shopping-only campaigns give you.
Yes. We audit it free, keep what's working, and rebuild what isn't. You keep ownership of your Google Ads account either way.
For most NZ service and product businesses, display spend buys impressions, not customers. We put budget where intent is: people actively searching for what you sell.
It is Google's certification for agencies. The programme sets requirements for team certification, managed ad spend and account performance, and you have to keep meeting them. In practice it means direct product support and early sight of changes to the platform. Useful, but the results in your dashboard matter more.
It depends on where you can deliver. A trades or services business is better off owning greater Wellington, from Porirua to the Kāpiti Coast, than being faintly visible everywhere. If you ship nationwide or sell online, we target nationally and let the bidding find the regions that convert. Plenty of clients run both, split by campaign.
